Convenient, healthy, natural and organic characteristics dominate new products in 2008, according to a survey of more than 300 food and beverage product developers conducted by Troy, Mich.-based Clear Seas Research.
Although products with health attributes are top of mind as consumers become more health conscious, consumer "convenience" is still the price of entry requirement for processors developing new products.
"In 2007, a majority of processors reported that organic, energy-boosting, natural, ethnic and whole grains were the trends to pay attention to," notes Sarah Corp, Food & Pack ...